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Wineship

Client:

WineShip

WineShip Liquor Store – advanced catalog functionality with over 2,000 bottles of wine.
Wineship

The client's goal

A wine producer approached us with a request to develop an online store with a large product catalog.

The goal was to create a user-friendly ordering system for specific wines, allowing customers to specify bottle size and vintage on a single page. Additionally, we wanted to provide detailed information about each wine variety, enabling users to better understand its taste and aroma.

Solution

We presented a characterization of different drinks in one catalog, developed a flexible customization feature for product characteristics, and worked out an easy-to-use system for drink selection, based on comprehensive market research.

Design

Our goal was to create a clean and user-friendly website. At the same time, it needed to be original and help convey the nuances of wine taste and aroma, as well as suggest wine pairings with different dishes. Additionally, the design had to reflect the brand.

The main types of website pages include: homepage, catalog page, product page, cart, and contacts. Mobile and desktop versions were developed based on UX audit data.

Fonts and color palette were carefully selected to effectively present product information. Buttons, bottle icons, and filter elements were designed to simplify interaction with the website.

WineShip homepage with vineyard banner, wine finder and sommelier picks
WineShip mobile homepage with vineyard banner, exclusive wines and new arrivals
WineShip red wine catalog with filters, sorting, prices and product list
WineShip mobile red wine catalog with filters, sorting and Chianti 2015
WineShip cart page with Le Grand Noir red wine, order total and checkout
WineShip mobile cart page with Le Grand Noir red wine and checkout button
WineShip product page: Chateau L'Ermitage red wine 2015, specs and vintages
WineShip mobile product page: Chateau L'Ermitage red wine 2015 with specs
WineShip contacts page with Moscow store photos, map and sommelier callback

Web development

Angular was chosen for developing a dynamic and responsive user interface, ensuring high performance in the web application.

Laravel and Blade served as the foundation for a robust backend, providing reliability and ease of development. Considering the database requirements, we utilized MySQL, ensuring efficient data storage and management.

Additionally, we implemented JavaScript to create interactive elements and enhance the user experience.

uploadsBequeme Auswahl und Bestellung

Convenient Selection and Ordering

The user can easily choose the year and vintage of the bottle, specify the quantity, and press the order button.

Volume Choosing between volumes is made easy, for everything is right inside the product card. Pricing and availability are updated.

Vintage The customer is presented with the pricing and availability status for each wine bottle vintage.

Useful characteristics

All characteristics are anchor links to other product pages. This function makes it possible to create high-quality internal linking, which allows us to significantly increase weight distribution between product pages. This significantly improves the position of pages in search engines.
uploadsNützliche Produktmerkmale
uploadsBenutzerdefinierter Filter

Custom filter

The varying characteristics with no applicable positions are hidden when using the filter tool. The appearance of “broken” links based on product pages was eliminated during the development stage.

Like what we’ve done?

You can learn more about the project in our presentation.

Project Presentation
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